The Jordon Group is pleased to announce the completion of a new-to-industry fuel forecourt on a 0.73-acre plot. Located in a Retail Destination Hub in Mirfield, West Yorkshire, the site features a 3,000-square-foot Nisa Convenience Store, comprising three 1,000 square foot retail units that offer a comprehensive range of convenience and food-to-go options.
This extensive project involved converting a former pub and house into a fully equipped petrol forecourt, complete with BP fuel grades, EV charging points, valeting services, over 30 parking spaces, customer restrooms, and the creation of new opportunities for the local community.
Our esteemed client, Salim Patel, the store owner, officially opened The Swan forecourt in Mirfield on April 25. With over 36 years of experience in the retail industry, Salim was motivated to open a store on the site between Mirfield and Dewsbury, recognizing the need for a forecourt on the M62.
Salim envisioned creating “a community destination hub,” and The Swan forecourt offers a variety of services, including a Nisa store, valeting bay, petrol filling services, an electric vehicle charging point, and an outdoor seating area. The forecourt store also features an American section and a Food to Go area, offering English breakfast in the morning and Indian cuisine, as well as a ‘Fresh’ corner with a coffee machine, ice cream, and Tango Ice Blasts. “I wanted a store with everything for everybody,” Salim said.
The Swan forecourt opened on the site of the former Swan Pub, which had been an important hub for the local community for many years. Salim chose to retain the name and
signage, stating, “We kept the old signage for the pub and restored it… because this is important for the local community.”
The store officially launched on April 25, with a launch event supported by Nisa, BP, and Red Bull. Salim noted that “Nisa did a lot of work behind the scenes,” alongside Red Bull and BP, to support the store launch. The event welcomed 60 guests from across the country who came to show their support. Salim praised the Nisa store development team for their “excellent” support leading up to the launch.
The Swan forecourt is the third forecourt project that Salim has launched. Explaining his choice of Nisa, Salim said, “I have found their product to be really good, especially the Co-op own brand products, which is a very strong brand. I wanted my local area to have access to competitive pricing, but also a strong brand. That’s why I chose Nisa.”
